In case you've been living under a rock, or you don't follow us on
Instagram, I've got a public service announcement: you can now get your favourite
IT Cosmetics CC+ Cream at Adore Beauty.
If you haven't experienced the hype around this product yet, you might be wondering what makes it so popular? Well, let me start by saying, it combines the full coverage of a foundation, the hydrating and anti-ageing ingredients of a serum and the feel of a primer, with SPF50 broad spectrum sunscreen. Could you ask for more from one product?

How Do I Choose A Formula?
While the
Original CC+ Cream is the best-seller, this cult classic is also available in Illuminating and Oil-Control Matte finishes, so you can find the perfect formula for your skin type and concerns.
All variations offer colour correcting properties for concerns like redness and pigmentation, and a medium to full coverage finish which can be sheered out or built up depending on your personal preference.
The
Original already has a dewy, radiant finish, however if you want to take that up a notch, the Illuminating variation has a super fine shimmer through it which gives even more natural-looking luminosity to the complexion.
And if you struggle with excess shine throughout the day, I suggest opting for the Oil-Control Matte formula. It prevents excess oil breakthrough and is long-wearing, however it does have a slightly lower SPF rating than the other two formulas.

How Do I Choose A Shade?
With 12 shades varying from very fair to deep, choosing your shade online might seem like quite a challenge, but that's why we've got
Findation. You can input shades of other foundations you've worn before, and Findation's algorithm will give you a shade match in the
IT Cosmetics CC+ Cream.
Simply
click on the Findation icon on the product page to be colour matched, or you can always reach out to our customer service team for help via chat on site.

Does This Mean I Don't Need To Wear Sunscreen?
Sadly, no. You still need to use your regular SPF50 underneath, as a little goes a LONG way with this stuff. Like seriously, you only need one pump for your whole face to get decent coverage. And when it comes to sunscreen application, one pump simply isn't enough to get adequate protection.
But hey, if you realise half way to work that you forgot to apply your SPF underneath your
CC+ Cream, it's
a lot better than nothing.

What Does Everyone Say About It?
IT Cosmetics Your Skin But Better CC+ Cream SPF50
I resisted this product for long. I really did. I was so restrained, but I caved one day and HOLY MOLY amninglad I did! This is one of those products where the hype is real and well deserved. This CC cream is so comfortable to wear, doesn't seperate, of get greasy like other SPF products have a habit of doing. I have both Light and Medium so I can ...
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IT Cosmetics Your Skin But Better CC+ Illumination SPF 50
I am so in love with the dewy and glowy finish of this product and cannot get enough of it! I have recommended it to so many people and converted new followers! A great full coverage with the most natural glow and beautiful hydrated finish. Not for you if you’re wanting a powdered matte finish, but for those wanting that illuminated look then you w...
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IT Cosmetics Your Skin But Better CC+ Oil-Control Matte SPF 40
Gorgeous coverage that can be build up or worn super sheer! I love to layer it with a dense brush first and then make it super dewy with a damp beauty blender. Perfect for those who love a matte coverage, it can also be make much more luminous by mixing it with a soft highlighter. Great shade range with different undertones. I’ll keep repurchase it...
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